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OpenAI overcomes explosive growth challenges with next-gen CIAM solution

Unlock the secrets to OpenAI's secure and scalable user management! Learn how they tackled complex identity challenges caused by rapid growth. Discover their modern CIAM framework for seamless user experiences and innovation delivered by partnering with Ory.

Damon Tepe

Head of Product Marketing

Agentic IAM

Authentication

CIAM

Mar 20, 2025

OpenAI’s explosive growth, paticularly with ChatGPT, highlighted the critical need for a modern and scalable Customer Identity and Access Management (CIAM) system. Traditional CIAM solutions proved inadequate for their requirements of self-hosting, improved user experience optimization, and enhanced observability. Facing the challenge of securing sensitive data and managing user permissions at an unprecedented scale, OpenAI sought a solution that would allow them to maintain control over their identity processes, data, and innovation. OpenAI wanted a partner that could help enable our vision for owning our identity processes, data, and success. — Benjamin Billings, Identity at OpenAI To address these challenges, OpenAI partnered with Ory, leveraging their open-source, modern architecture, and CockroachDB's distributed database. This combination provided the necessary performance, resilience, and scalability. Read the case study

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Authentication

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OpenAI overcomes explosive growth challenges with next-gen CIAM solution

Further reading

How a redirect broke login with Apple for a full day

Ory OSS v25.4.0 launch recap: The future of secure Identity & Access Management